FRP Journal

Category: Industrial

  • Talent Acquisition Campaigns

    The pursuit of talent is real. Companies are constantly competing for talent. Tech is notorious for their “perks” to attract talent. Biotech and the Life Sciences, too, have ramped up the incentives to attract and retain great talent. The basics include food and dining options on site, hybrid work and flexible PTO. Another favorite is recreational options. I’ve seen beach volleyball courts and soccer pitches. Gyms are routine. You can tell alot about a company’s culture by the benefits and amenities they offer on their campus. This trend has recently extended to the manufacturing sectors. Modern manufacturing is having a moment. Industry is also interested in recruiting and retaining the best skilled blue collar labor available.  

    My work strives to redefine how traditional blue collar work is perceived and the diverse men and women that do it. I have spent my career creating genuine images of workers in industry, tech, energy and manufacturing, through both commissioned and personal projects. I pride myself in my ability to connect with and project the honor and accomplishment of real people doing real work. No matter what you want to call it, authentic, real, humanistic, personal, approachable, these adjectives all convey the same thing: Real people doing real work, elevated with respect and dignity. This is the way I work.

    Talent acquisition campaign for Hydro North America

  • Colas Interview with Wonderful Machine

    Here is a recent interview I did with Wonderful Machine about my work with Colas:

    Capa Pictures, a Paris photo agency, invited San Diego-based Frank Rogozienski to handle an industrial project for Colas, a French civil engineering firm. This assignment took Frank across several US locations, from expansive highway construction sites in Georgia and rural South Carolina to the tarmac of Los Angeles International Airport (LAX). The collaboration continued his long-standing relationship with both companies, and the images were added to Colas’ digital asset library for the company to use for marketing, presentations, social media, product catalogs, and other purposes.

    Click here to read the full interview

  • Industrial Portraits

    One of the benefits of being a commercial photographer is the access it affords.  I don’t mean political or celebrity, rather access to situations most people never want to venture into.  For me, that means access to industrial work spaces.  Blue collar work is endlessly fascinating to me.  I find it so true and honest.  I’ve always loved seeing (and photographing) how things are built and repaired.  I especially love meeting (and photographing) the people that do that work.  Industrial workplaces are exciting.  They tend to be be very loud and often dirty, at least while the work is being done.  I’ve photographed lots of industrial workers over the years.  Some of my favorites are in the aviation and maritime industries.  I guess you could say anything to do with transportation is pretty exciting. As a commercial photographer I am usually commissioned to document the work that’s being done – show the process.  This involves photographing people using a fly on the wall approach.  I am there, but unseen. Pete Souza used this approach to great success while shooting the Reagan and Obama White Houses.  Totally different subject I know, but the same approach. The idea being the subject is so comfortable with you being there they go about their business as though you aren’t there.  They get to the point where they don’t even notice you.  That is my goal when documenting blue collar work.  

    Then there are the portraits.  Inevitably there are workers and spaces that visually demand to be photographed as a portrait. This is not Fly on the Wall stuff.  Their unique look, or their particular environment, sometimes both, beckon for a traditional portrait. I always seem to come away from these projects with strong portraits.  I’ve built a trust at this point. My goal as a portrait photographer is to present these workers as heroic, as I see them, in the environment that I have so much respect for.  

  • Product Photography

    As a commercial photographer based San Diego California I am often asked by my existing corporate and industrial clients to photograph products for them.  While I specialize in business and corporate portraits for advertising and editorial use I have shot many products over the years.  Here are a few (very diverse) product photography projects I’ve worked on recently.

  • Introducing FRP Stock

    A curated collection of photographs from my archive is now available to search and browse on it’s own site. Photos are available for immediate download and licensing.

    The FRP Stock photography collection contains images from my vast library of photographs. Images are available for commercial and editorial usage, including advertising. Highlights from the collection include biotech and healthcare, agriculture and farming, energy, both alternative green sustainable and traditional, industrial photography, both aviation and maritime, youth culture and sports, and corporate culture and portraits.